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2013: Boom or Bust?

12/16/2013

2013: Boom or Bust?

How did your company perform over the past year – did it experience strong growth, lose business, or simply sustain market position? If your answer is anything but “strong growth”, what could you have done differently? If your efforts and approach are ending up with disappointing results, perhaps you need to change your efforts and approach.

Consider leveraging your marketing with the knowledge and experience of UniPro Creative Services. We understand every promotional piece you produce needs to be powerfully effective, especially when budgets are tight and every dollar counts. Working the past 15 years exclusively in the foodservice industry, we’ve learned what techniques work and will apply those attributes to your materials.

Get the edge that allows you to not only compete, but stand ahead of your competitors in the marketplace. Empower your DSRs with specialized materials to achieve success for your company, and for you as the marketer:

Food Show Support

Benefit: Increased attendance and participation means more buyers placing orders and moving product.

Creative Services designs materials specifically to generate interest and excitement, pulling in strong attendance resulting in larger totals. We produce foodshow books, invitations, mailers, flyers, large format banners & signs... everything you need to promote and run the show.

Folders & Brochures

Benefit: Begins building the customer relationship and establishes your company as the “go-to” resource.

A packaged presentation makes a memorable first impression, and serves as your introduction to new customers. Make sure your image is one of quality and perfection. Combine this with digitally printed insert sets to have maximum flexibility in presentations for different markets, customers, or product lines.

Color Flyer Program

Benefit: Boost your bottom line with greater sales at street level.

Nothing connects you with your customer as directly as a sales flyer in their hands. Featuring actual product photographs and logos from our exclusive library to entice sales, we’ll design it for you and ship to your door. With digital print capabilities, you can even customize your offerings by variables such as region, products, or by sales rep.

Product Guides

Benefit: Having a convenient reference handy helps your customers place more extensive and frequent orders – which translates into more sales and profit for you.

Your customers need to know what products you sell - how else do they know what to buy, or from where? A Product Guide showcases your products in a way that is convenient and useful to your customers. We can even show you how to sponsor the book so the cost to your company is minimal.

Newsletters

Benefit: Positions your company as an industry leader; increased exposure makes you first on your customers’ minds when it’s time to place an order.

Keep your customers informed of industry issues and information to assist them in their day-to-day operations. Your customers will look forward to receiving each newsletter from you, building a stronger relationship for the long term.

Marketing Programs

Benefit: A strong supplier partnership gives you funding, support and security to drive your business forwards.

Without supplier commitment, you won’t survive in today’s ultracompetitive marketplace. Highlight your programs and obtain the resources needed to help your business perform.

Logo & Identity Design

Benefit: Places you at the forefront of your marketplace and reinforces recognition for repeat orders.

Make sure your company stands out from the competition and conveys a sharp and professional image. Creative Services will design a logo incorporated into letterhead, business cards, building signs, vehicle graphics, packaging and more.

Local Advertising

Benefit: Immediate exposure to your region identifies you as the resource to fill customer’s needs.

Focused advertising assists in generating sales, growing your business and expanding your market. Let your customers know you’re in their backyard and understand their needs.

Digital/Social Media

Benefit: Demonstrate your company’s capabilities and progressive nature to elevate customer perception.

Stay current and “in the moment” with your customers to show your responsiveness, connecting with your market like never before. It’s a whole new world for marketing and a wide-open opportunity to grow your sales. Creative Services will work with you to support apps, email marketing, forms/surveys, mobile device platform media, Facebook and internet presence, and more.

Our #1 priority is increasing the recognition of your company, boosting sales and moving product. You’ll get the benefit of award-winning marketing materials, and by leveraging UniPro’s buying power, you’ll see significant savings on printed items. Make sure your company doesn’t remain a secret – let Creative Services be your secret weapon for marketing success. For quotes, questions or to request samples, contact us today:

UniPro Creative Services

1.866.366.7723 x7612

holfels@uniprofoodservice.com

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