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Keep Up with Consumer Demand

12/16/2013

Keep Up with Consumer Demand

Keep Up With Consumer Demand for Premium, No-Antibiotics-Ever Poultry with the Harvestland® Brand

Today’s consumer expects healthier menu options and greater transparency of ingredients, as well as insight on the origins of their foods. Operators can meet the growing demand for healthy, high-quality ingredients by offering great-tasting, raised-without-antibiotics Harvestland® poultry products. With a full selection of all vegetarian fed, all natural* ingredients products like Harvestland® Chicken Breast Tenderloins, Ready to Cook Boneless Skinless Chicken Breast and Applewood Smoked Turkey Breast, operators can feel good about their poultry selection while keeping customers satisfied.

With increased attention on the use of antibiotics in animal agriculture, consumers are responding positively to poultry products from animals raised without antibiotics. According to a recent study, 72% of respondents were extremely concerned about the overuse of antibiotics in animal feed.1 Likewise, 86% of consumers indicated that meat raised without antibiotics should be available in their supermarket.2

Operators can easily meet the demand for raised without antibiotics meats by integrating Harvestland® all-natural* ingredients poultry products into their menus. Sandwiches, wraps and salads are easily updated with the addition of Harvestland® Chicken Breast Tenderloins while the Harvestland® Boneless Skinless Chicken Breast creates a versatile center-of-the plate option. Harvestland® Applewood Smoked Skinless Turkey Breast transforms an ordinary salad or sandwich into a delicious, protein-rich meal. With Harvestland® poultry, customers will be satisfied knowing they are getting a great-tasting, premium product that was raised without the use of antibiotics.

Harvestland sticks to strict guidelines to ensure their products meet the following:

 • All-Vegetarian Diet

• All-Natural* Ingredients

• No Antibiotics Ever

• No Animal By-Products

• No Hormones or Steroids Added**

Delicious, all-natural* ingredients chicken and turkey products easily add flavor and protein to any meal. Operators can easily boost sales by offering any of the below Harvestland® products: 

 • Harvestland® RTC Chicken Breast Tenderloins: Boneless, skinless, frozen and ice glazed for a variety of applications.

 • Harvestland® RTC IF BL/SL Chicken Breast: Ready-to-cook, individually frozen for a flavorful center-of-the-plate option.

 • Harvestland® Applewood Smoked Skinless Turkey Breast: Fresh, premium turkey breast is fully cooked and smoked with a warm applewood flavor.

Harvestland® products are available nationwide. For more information on the Harvestland® brand, please contact poultry.expert@HARVESTLANDbrand.com or call 1.855.673.4300. Visit http://www.harvestlandfoodservice.com/.

*Minimally processed. No artificial ingredients.

**Federal regulations prohibit the use of hormones or steroids in poultry

1 Consumer Reports Survey, June 2012

2 Consumer Reports Survey, June 2012

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