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Whole Grain for K-12


Whole Grain for K-12

Kellogg’s Offers a Delicious New Way for Students to EnjoyCheez-it® Made with Whole Grain with Every Meal!

Now you can satisfy K-12 students and the USDA Guidelines by providing Whole Grain Cheez-it® as a flavorful ingredient available in a new bulk case! From nachos, to salads and beyond, the new Cheez-it Bulk whole Grain Case for “Back-of-the-House” can help your K-12 operators create new exciting student meals.

  • Meets USDA Whole Grain-Rich and Grain Ounce Equivalence Requirements

This new product can be sourced direct from Kellogg’s and via Dot Foods. In addition to the new bulk case, Kellogg’s Cheez-it® portfolio for the K-12 segment also includes single size pouches. Click here for product specifications.

While this new Bulk Whole Grain product is applicable to the K-12, day care, and summer camp segments, it might just be the ideal ingredient for your commercial restaurants. And you might build customer sales by recommending any of these Cheez-it® Baked Snack Crackers in individual servings for your camps and commercial restaurant kids’ meals.

Distributor Stocking Incentive

July 1, 2016 to June 1, 2017, distributors can earn one free case of product based on qualifying purchases. Details can be found on UniPro’s PICs site.

Kellogg’s® Specialty Channels also provides a complete portfolio of Whole Grain Rich products that meet the USDA Whole Grain-Rich and Grain Ounce Equivalence Requirements* to satisfy your K-12 operators and students including:

  • Cereal Bars, Granola Bars & Toaster Pastries
  • Snack Crackers & Grahams (Cheez-it and Keebler)
  • Bowl Pack Cereals
  • Eggo Pancakes, Waffles, & French Toast
  • To Go Cereals (Pouches)

For more information, please contact your Kellogg’s sales representative, call 1.877.511.5777 or visit

*The Nutrition Standards in the National School Lunch and School Breakfast Programs