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New for the 2016-2017 School Year


New for the 2016-2017 School Year

Here's a sneak peek at what's new for the 2016-2017 school year from Kellogg's® - your exclusive partner of the 2016 National School Breakfast Week

New Kellogg's® Disney Frozen Cereal Pouches are a magical twist on breakfast or snack time. Bring the excitement of Frozen, the number one animated movie of all time* to your school with these new individually portioned cereal pouches featuring beloved characters that appeal to boys and girls alike.

There's fun for everyone in the 2016-2017 school year with the introduction of Disney Frozen Graham Snacks from Keebler®. Grow your a la carte and tray line sales during breakfast and lunch with sweet grahams shaped like the beloved characters of Frozen

Rice Krispies Treats® are a big hit with kids. And coming soon school life will be even sweeter with the launch of new Rice Krispies Treats® Chocolatety Chip made with Whole Grain. It will soon join our already popular – Rice Krispies Treats® Mini Squares made with Whole Grain

*Based on total worldwide lifetime box revenue of $1.27 billion.

Source:; October 2015